health & wellness

Highve Health

Impressive Numbers. Fake Followers. Real Problem. We Solved It.

acounts reached

71.1%

Growth in 90 Days

total views

43,529

90 Days of real content

follower quality

100%

Real, local, US-based audience

top interactions

17,861

Growth in 90 Days

audience location

63%

South Florida concentration

engagement

rebuilt

Bot activity removed, genuine community built

About the Client

Highve is a 100% virtual functional medicine clinic serving patients across the US. Board-certified nurse practitioners providing personalized care for hormones, metabolic health, gut health, weight management, and more – all from home. When they came to us in 2025, their Instagram looked active, but it wasn't.

Highve was built around a genuinely compelling idea -- personalized, virtual functional medicine that meets patients where they are. No waiting rooms, no pharmacy trips, just real care from board-certified practitioners who actually listen.
The problem wasn't the business. The problem was the social media foundation it was sitting on.
Before Contessa Creative, Highve had been using a third-party engagement service that was artificially inflating every metric on the account. Thousands of followers from countries Highve doesn't even serve. Likes flooding in within seconds of posting – faster than any real person could read a caption. A 51.96% engagement rate that looked impressive and meant absolutely nothing.
The content wasn't reaching real people. It wasn't building community. It wasn't driving consultations. It was performing for an algorithm and fooling no one who looked closely.
We came in, removed the engagement service, audited and cleaned the follower base, rebranded the content to be clean and digestible, and started from scratch – this time with something worth building on.
- Full social media management across Instagram
- Graphic design and carousel creation
- Content strategy and brand refresh
- Follower audit and removal of bot activity
- Community engagement with real, local accounts
When you inherit an account built on fake engagement, the first job is not growth. It is truth. You have to tear out what is false before you can build something real.
That is what we did with Highve.
We removed the engagement service, cleaned the follower base, rebranded the content, and rebuilt the account around an audience that actually existed -- real people in South Florida, the exact market Highve serves. Within 90 days, accounts reached grew 71.1%. Total views hit 43,529. Interactions reached 17,861. And 63% of the remaining audience was concentrated exactly where it needed to be.
The follower count went down. Everything else went up.
That is what happens when you trade vanity metrics for an audience that is actually paying attention. Highve went from thousands of followers who would never book a consultation to a smaller, local, high-intent community that could.
The foundation is real now. That is where growth actually starts.